THE FEED Trailer Glimpses Horrors of Brain-Implanted Social Media

Warning: The following trailer for The Feed contains some NSFW content.

It’s impossible to say what will happen when brain-machine interface (BMI) technologies like, say, Neuralink, converge with social media platforms like Facebook, but some scenarios are certainly much worse than others. And some are downright nightmarish, as in the case of Amazon’s newest sci-fi series, The Feed. Experience the terror for yourself in this first trailer for the series, which looks like a mix of Black Mirror and 28 Days Later.

According to Amazon’s press release for the series, The Feed, which is based on Nick Clark Windo’s eponymous 2018 novel, takes place in the near future somewhere in England, at a point when “a high-tech implant connects our minds to ‘The Feed.'” It seems the Feed is basically an amalgam of all the currently available social media platforms taken to the nth degree and implanted in people’s brains. “Every interaction, emotion, and memory can be shared instantly,” in The Feed‘s world, according to the press release.

The series, written and executive produced by The Walking Dead‘s Channing Powell, follows a young couple, Tom (Guy Burnet) and Kate (Nina Toussaint-White) as they do their best to resist the allure of The Feed. No easy feat considering the fact that Tom’s father, Lawrence, played by David Thewlis, is the technology’s inventor. Oh, and his mother, Meredith, played by none other than Michelle Fairley (a.k.a. Catelyn Stark), is the CEO of the company that runs the monolithic implanted social media platform.

According to a quick synopsis of Windo’s novel from The Verge, the world of the Feed is full of people who no longer communicate much using spoken language, but rely on telepathic communication, which is referred to as “spraying.” This status quo, which sounds dystopian enough, switches to catastrophically bleak when “bad actors assassinate the president and crash [the Feed’s] systems.” Post crash, people forget how to sustain their society, and everything from agriculture to medicine begins to fall apart. Perhaps worst of all, people begin to hack each other’s implants while they’re sleeping, allowing the override of personalities by attackers and the placement of people’s consciousnesses in alternate bodies against their wills.

The show’s ten episodes premiere on Amazon Prime on November 22. No word yet on when it will be beamed directly into your brain.

What do you think of The Feed‘s first trailer? Do you think a show like this will be able to distinguish itself enough from Black Mirror to really stand out on its own? Plug your brains into the comments and let us know your thoughts!

Images: Amazon Prime