Often times when the existential threat of climate changeOpens in a new tab is described, it’s done so in a way that focuses on its broader impacts on the environment, and the subsequent suffering those impacts will inflict on humanity as a whole. But personalizing the threat of climate change may be a far more effective way to encourage people to change their carbon-emitting ways. Which is why a health expert from the UK, and his colleagues, are calling for graphic, cigarette pack-like warning labels at points of sale for fossil fuels.
Warning labels should be displayed on petrol pumps, energy bills, and airline tickets to encourage consumers to question their own use of fossil fuels, say health experts in @bmj_latestOpens in a new tab today https://t.co/2PcDALpkvFOpens in a new tab
— BMJ Group (@bmj_company) March 31, 2020Opens in a new tab
The health expert, Mike Gill, a former Regional Director of Public Health in southeast England, discussed the idea in an article recently published in the The British Medical JournalOpens in a new tab (the BMJ). The BMJ is a long-established journal in the UK, which aims to “[advance] healthcare worldwide by sharing knowledge and expertise.” The BMJOpens in a new tab also publishes 70 other specialty journals.
Gill’s article is part of a special series of content being published by the BMJ on the topic of “Health in the Anthropocene.” The anthropocene is a proposed geological epochOpens in a new tab dating from the commencement of significant human impact on Earth’s geology and ecosystems, in particular its impact on the climate. This particular series has the goal of alerting people to the dangers posed by this epoch (i.e. ourselves).
Today we our launching the BMJ Special Series on "Health in the Anthropocene Epoch". Watch this space! #planetaryhealthOpens in a new tab #AnthropoceneOpens in a new tab https://t.co/QIn6D6vhFOOpens in a new tab @LSHTM_PlanetOpens in a new tab @LSHTMOpens in a new tab @bmj_latestOpens in a new tab
— Pauline Scheelbeek (@PaulineScheelb1) March 31, 2020Opens in a new tab
According to Gill, et al., the warning labels should go at points of sale where large purchases of fossil energy take place; e.g. when paying at gas stations, for energy bills, or even for airline tickets. The authors say that the labels “should state clearly that continuing to burn fossil fuels worsens the climate emergencyOpens in a new tab, with major projected health impacts increasing over time.” They go on to say that graphic warnings on cigarette packs, which are now required by 118 countries, have helped to mitigate the prevalence of smoking, and that similar warnings could be just as effective when it comes to use of fossil fuels.
“Smoking is no longer viewed as a normal lifestyle choice, but as an addiction which harmsOpens in a new tab the individual and those around them through exposure to second-hand smoke,” the authors say in the article. They liken smoking to the use of fossil fuels as the latter “also harms others through ambient air pollution that accounts for about 3.5 million premature deaths per year, as well as through climate change, which increasingly threatens the health of current and future generations.”

Some of the graphic cigarette packet warnings used in the UK. Andy BullockOpens in a new tab
Although these kinds of labels obviously wouldn’t directly limit the amount of CO2 and NO2 in the atmosphere like say, the use of electric vehiclesOpens in a new tab do, the authors say that it would still be a cost-effective method that would be relatively easy to scale and implement. Plus, many governments already require warning signs at points of sale for fossil fuels, which gives some precedent—even though the authors say that these existing labels are insufficient because they don’t explicitly state health risks posed to individuals.
Ultimately, the authors seem optimistic that the idea could work, but are also cognizant of the challenges posed by entrenched government and corporate interests. The article ends by noting that when the COVID-19 pandemic eventually passes, labeling like this could help reduce the risk of a major increase in greenhouse gas emissions when the economy rebounds. And there’s no question that rebound is coming, and is going to spew unholy amounts of pollutionOpens in a new tab into our atmosphere.
Did you know that air pollution can affect your heart health? Learn more about the connection between heart health and the environment: https://t.co/Lg3lIC89hUOpens in a new tab #TrackOrTreatOpens in a new tab @CDC_EPHTrackingOpens in a new tab pic.twitter.com/hUtyanyWLaOpens in a new tab
— CDC Environment (@CDCEnvironment) October 25, 2019Opens in a new tab
What do you think about the idea of displaying graphic, cigarette box-type labels at points of sale for fossil fuels? Would these images have any effect on expediting the transition to renewable energy sources, or should we just continue to focus on next-generation technologies? Let us know your thoughts in the comments!
Feature image: Mike MozartOpens in a new tab / Gael VaroquauxOpens in a new tab