Barbie might have been the “It Girl” of summer 2023, thanks to a billion dollar blockbuster movie. But her power is not limited to just one pop culture moment. Barbie has been slaying the house down since 1959, and she’s not stopping anytime soon, nor are her many branded products. And while you may never own Barbie’s hot pink car, or her stylish Dream House, you now can own a real-life flip phone in authentic Barbie pink. Via The Verge, we’ve learned that the HMD Barbie phone will officially go on sale for $129 this October. You can check out the first images below:
The Barbie phone is as old school as it gets. It has no apps, just a tiny, 2.8-inch inner screen. It only has enough connectivity for calls and texts. So not only can you pretend to be Barbie, you can pretend to be Barbie in 2002. (Or maybe Elle Woods from Legally Blonde?) HMD says that with this Barbie flip phone, users can “take a vacation from your smartphone.” Now, I’m not sure that’s something people are eager to do, but if they are, might as well do it Mattel style. The phone has a 5-megapixel camera with a built-in flash, so you can make your pics look like your summer vacation from the early 2000s.
The new Barbie Phone comes with extremely two extra Barbie-esque battery covers, and an external display with a mirror. It also comes with a beaded lanyard with cute attachable charms, stickers, and stick-on gems for customization. The old-school Snake game even gets Barbie-ized. It also comes in a hot-pink jewelry box. The HMD Barbie Phone works on all three major US wireless networks, and becomes available for preorder on September 23. It will ship on October 1st. Just don’t tell Ken, he’ll find some way to make it all about him. You know how he is.