FLAMIN’ HOT Movie Gives Spicy Cheetos an Origin Story

Who doesn’t love a good origin story? Superheroes get them all the time. So why not give one to a true hero of our age, Flamin’ Hot Cheetos? Directed by Eva Longoria, the movie gives us a spicy tale of how one of Frito Lay’s most iconic products came to exist.

Take a look at Flamin’ Hot‘s trailer below.

The official synopsis for the film shares more about what we can expect to see in Flamin’ Hot. It notes:

FLAMIN’ HOT is the inspiring true story of Richard Montañez (Jesse Garcia), the Frito Lay janitor who channeled his Mexican American heritage and upbringing to turn the iconic Flamin’ Hot Cheetos into a snack that disrupted the food industry and became a global pop culture phenomenon

Flamin Hot movie tells the origin story of the spicy Cheetos
Searchlight Pictures

Some reports indicate that this story might be more urban legend than pure fact. But we guess that’s what Hollywood is for. Either way, who doesn’t want to celebrate Cheetos? Hopefully, the movie is as red-hot as the snack behind it. The Cheetos movie will stream on Hulu and Disney+ on June 9.