More Than Half of Netflix’s Global Viewers Stream Anime

Love animeOpens in a new tab? It turns out you are absolutely not alone. In a recent interview with VarietyOpens in a new tab, Kohei Obara, Netflix’s director, anime creative, shared some statistics about anime viewership on the platform. And it turns out the numbers are high. Higher than even anime lovers may have expected.

Here’s what Obara has to say, “Anime is one of the cornerstones of our investment in Japan, watched by nearly 90% of our members here last year. At the same time, interest in anime has grown worldwide, and more than half of our members globally tuned into it last year.” In Japan, the number of Netflix’s anime viewers seems astronomical. But globally, the percentage is no slouch either. Over 50% of global viewers engaged with anime in the last year. And that number only seems to be on the rise. This means millions of people watch anime worldwide—something we definitely love to hear.

Though some may see anime as a genre, it feels more like a medium. Anime offers so many diverse options for viewers, some that more casual viewers may not even know about. For example, there are action-packed anime, which revolve around romance, sports anime, and more. And Netflix is working on continuing to increase these options.

Obara echoes these sentiments sharing, “From diversifying our slate to bringing back fan favorites, we want to continue growing our members’ discovery and love for anime, both in Japan and around the world, with this next chapter of anime on Netflix.”

Anime on Netflix in 2022

In all, Netflix plans to bring 40 anime titles to its platform in 2022. And these shows include new shows and old favorites.

From JoJo’s Bizarre Adventure Stone Ocean to Tiger & Bunny 2 to Pacific Rim: The BlackOpens in a new tab to Ultraman, these anime offerings call the name of many fans. Anime takeover, 2022Opens in a new tab.