Hasbro’s TRANSFORMERS x SCOOBY DOO Figure Is Bizarrely Cool

The Mystery Machine has a new look. Hasbro’s Transformers x Scooby Doo collaboration has created “Mysterious Prime” (totally sick name), a Mystery Machine transforming toy, and “Automutt,” his faithful companion.

Mysterious Prime, the Transformers' new collaboration with Scooby Doo, is a robotified mystery machine.
Hasbro

The fully extended van is 6 inches tall and has interchangeable heads resembling Transformers versions of Fred, Daphne, Velma, and Shaggy. To accessorize, he even comes with two ascot color options, which is adorable. Additionally, he can hold an included camera and flashlight. Hilariously, Scooby transforms into a compact box of Scooby Snacks.

The Scooby Automutt is oddly reminiscent of the 1980s and 1990s McDonald’s Changeables series of Happy Meal toys. Little creatures, compacted into food items.

And the set’s price? That’ll be $57.99.

Gulp. But if you’re a collector, this price shouldn’t faze you, with the recent Stranger Things figure also costing almost $60. Rare figures can go for pretty steep prices online after their run.

This is one of many recent Transformers collaborations. The company has been making exclusive, limited-edition figures based on everything, from their ongoing NFL series and Stranger Things, to a hilarious 2023 collab with Canon. Other than toys, the most recent Transformers project to hit the screen was an animated prequel, Transformers One in 2024. Before that was a live-action film, Transformers: Rise of the Beasts. The 1980s franchise is proving to have extremely high sticking power, indeed. And, Scooby-Doo is coming to Netflix with a live-action series as well as an upcoming anime, so that franchise is also still quite popular.

So, if you’re a big fan of both Scooby-Doo and Transformers, I’d run to grab your Mysterious Prime figure before it goes to online resale.