Elon Musk is Opening a 1950s-Style Retro Drive-In Restaurant

Is Elon Musk putting aside his dreams of colonizing Mars in favor of serving cheeseburgers, chocolate malts, and a heaping helping of midcentury schmaltz? Well, not exactly, but the multitalented multihyphenate recently announced his latest business venture: a retro 1950s-themed drive-in restaurant in Los Angeles.

While the mysterious disappearance of the even more mysterious Zuma satellite may have left egg on the faces of Elon Musk and SpaceX, it seems according to some cynical onlookers that Musk is simply going to put said egg on a plate and serve it up, diner-style.https://twitter.com/elonmusk/status/949831212326993920

While this venture may seem like a bit of a lark for the aerospace tech magnate, it is actually quite clever from a business perspective. The Tesla Supercharger stations, which Tesla is building all across the United States, will allow Tesla owners to recharge their vehicles in as little as 30 minutes rather than over the course of several hours. With at least a half-hour to kill, chowing down on a juicy burger and listening to the sweet strains of Little Richard’s “Tutti Frutti” sounds like a much better way to pass the time than simply staring into the backlit abyss that is your cell phone.

But that’s just the tip of the iceberg for today’s episode of Muskwatch. In addition to giving you the inside scoop on Elon Musk’s new drive-in concept, we’re also running down what actually happened with the recent SpaceX launch, the wildest innovations in electric vehicles at CES 2018, the way robots will be delivering us pizza in the near future, and much more. So kick back, relax, and…

Muskwatch airs on Nerdist.com and  YouTube every Tuesdaybut you can hack the planet and watch it two full days earlier on Sunday if you’re an  Alpha subscriber. Find out how you can get 30 days free (and be 48 hours smarter than your dumb friends)  right here.

What do you think of this week’s top stories? What else would you like to see us discuss on Muskwatch? Let us know in the comments below!


Dan Casey is the senior editor of Nerdist and the author of books about  Star Wars and  the Avengers. Follow him on Twitter ( @DanCasey).

Top Stories
More by Dan Casey
Trending Topics