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Build-a-Bear Creates Collectible Cuteness with Their LAST JEDI Line

Build-a-Bear Creates Collectible Cuteness with Their LAST JEDI Line

Chances are you’ve already had the “Imperial March” stuck in your head for weeks, or at least since you snagged your opening night tickets for The Last Jedi. It’s about to become a permanent fixture now that The Last Jedi merchandise is hitting stores worldwide, and naturally, toys are at the front of the pack. Not to be outdone by your standard action figures and lightsabers, Build-a-Bear Workshop is rolling out a new line of both customizable and premade stuffed animals. If you’ve always wanted a teddy bear to look just a little bit more like Chewbacca, then you’re in for a real treat.

Along with the new addition of Chewie, the most prominent name in the make-your-own-stuffed-animal game offers a Captain Phasma customizable bear and a porg (not customizable, but come on, it’s still a cuddle-worthy porg). Already part of the Star Wars collection are Kylo Ren, Rey, Darth Vader, Boba Fett, and a few others. There are also costumes that fit other Build-a-Bear plush toys, so even if all you have is a Toothless or a Hello Kitty or one of the countless other pop culture-adjacent stuffed animals, you’ll still be able to outfit them in your favorite Han, Leia, Finn, or other iconic getup. We’re partial to the Poe Dameron ensemble and only a little heartbroken that none of the bears don Lando’s cape.

Part of the bear-building process is the option of adding sounds to your new friend, theme songs, Yoda sayings, and Darth Vader breathing included. That means if you want Chewbacca to speak in Wicket’s voice, you’re golden (although I question your motives). Currently, Build-a-Bear is offering a couple promotions through their website—two for $45 Furry Friends (that means “bears”) and a free lightsaber when you spend $50 on Star Wars-specific bears. If you buy a bear alone, it’ll cost you $35, but search your feelings, you know the “I need this” you’re hearing in your head to be true. Now, excuse me while I attempt to convince myself that I can live without a Kylo Ren bear on my desk.

Which bear do you have your eye on? Let us know in the comments!

Images: Build-a-Bear

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