We only recently learned about Lucasfilm’s brand new animated film Strange Magic, but the first trailer is already here. The movie features a story by George Lucas and is inspired by Shakespeare’s A Midsummer Night’s Dream. The fairy tale has fairies (duh), imps, elves, goblins, and more magical creatures. They find themselves involved in a battle as the big bad of the film tries to get his hands on a greedy potion. Also, it’s a musical. Pop songs from the last six decades are part of the movie’s soundtrack, and you can get an idea of how that works in the trailer. Watch:
The first thing that strikes me about the trailer isn’t the characters or the teased plot, it’s the beauty of the animation. The creature design is top notch, and the lighting and textures are stunning. Strange Magic, directed by Gary Rydstrom, will look impressive on the big screen. Beyond the pleasing visuals, the trailer doesn’t showcase anything I feel excited about. A Midsummer Night’s Dream is one of my favorite Shakespeare plays and my heart automatically warms to any kind of fairy tale, but nothing in this trailer makes me feel excited about the January 23rd release date.
What we see of the world, the music, and the humor hits a bland note. It’s nothing we haven’t seen before. That said, trailers aren’t always a reliable representation of what the film’s about. If I would have seen all the Frozen trailers that focused on Olaf, I might not have been inclined to see the animated film and learn it was about so much more than a talking snowman.
What do you think of the Strange Magic trailer? Fly to the comments and let us know.