Marvel has done some very interesting and unique things to promote Ant-Man this year, like tiny billboards and tiny trailers. It seems to have been all for the best, according to the box office numbers that the film has seen. As part of the far-reaching advertisements Marvel had across the world for the film, an artist in the UK who goes by the name Slinkachu teamed up with the comic book/film giant to create tiny installations around London, based on the film.
Mr. Slinkachu created several miniature scenes of epicness, matching the ironic charm of the film, that may only have been seen by some savvy, and eagle-eyed Londoners. Check out this picture and tell me where the Ant-Man installation is.
Of course, I wouldn’t give you this task if it was meant to be easy, but I’m sure there are plenty among you who found it. If you are still struggling look really close to the top-right edge of the posts cap.
Well, that explains why the post is in such rough shape. While most of Marvel’s other advertising tactics with Ant-Man took standard advertising concepts and shrank them, Slinkachu’s installations play out more like seeing the world of Ant-Man merged together with our own. Ant-Man, Yellow Jacket, and even Anthony the Carpenter Ant get in on the fun all across London. Check out a few other of Slinkachu’s pieces in the gallery below.
As always, be sure to let us know what you think in the comments below, and be sure to keep an eye out if you are in the London area. Scott Lang may be closer than you think.
HT: Laughing Squid
Images: Little People Blog