As we inch closer to the release of Michael Bay’s Transformers: Age of Extinction, Paramount’s been ramping up what has otherwise been a rather quiet marketing campaign. Most recently, we were treated to the likes of a new trailer, poster and “announcement video” concerning the blockbuster’s music single “Battle Cry” by Imagine Dragons. Now it seems all that was just the tip of the iceberg as today we have another brand new poster and international trailer featuring the Imagine Dragons tune in action.
Let’s start with that poster. When it comes to hero shots, a Bay movie always brings the goods, and while the last one was cool, things get much better when Optimus is put on display with his human companions.
As for that trailer, we need to talk about that little bit of new footage for a moment, because it actually says a lot about the film.
“Sweetie, hand me my alien gun.”
Now, this kind of joke is something we’ve seen in a Transformers film before, often after some major action moment has gone down. The difference here is Wahlberg isn’t Shia. Shia could deliver these lines and have them be okay, sometimes even dead on, but Wahlberg has been around the block, and especially after Pain & Gain, the man knows how to deliver a Michael Bay laugh-line. We have no doubt come release date, that’s going to be one of the most quoted lines as audiences exit the theater.
Transformers: Age of Extinction hits theaters June 27th.
What do you guys think of the new poster and trailer? Let us know in the comments below!