Well, Apple ended its long relationship to MacWorld with a series of announcements that can only be described in long-term relationship terminology as “a courtesy screw.” Don’t get me wrong, there are some fantastic additions to iPhoto, iMovie and iWork (though I don’t know anyone who uses iWork) plus DRM-free music whose only downside is more Katy Perry in the world. Also, look out for a 17″ MacBook Pro, which I find interesting considering the current computing trend is leaning toward Japanamation-grade adorable Netbooks. I think one of two things may have happened with the keynote(and this is based on nothing more than my own brain’s questionable thought ejaculate):
1) The big thing they were going to announce has some massive failure so they scrapped it last minute, or
2) Apple is trying to prove that it doesn’t need MacWorld by dropping the big stuff at a (hopefully soon) later date.
I (and I assume many other geeks) am have been kind of underwhelmed by their last few fanfare-based announcements. Oh well. Sooner or later they’ll drop something rad that will excite nerds to the point of stress-farts. You never know with Apple. They pretty much do whatever Steve Jobs wants whenever he feels like it. I always say that Apple has “Hot Cheerleader Syndrome”: she treats you like crap but you carry her books for her anyway.
Below is the coverage I did for G4. If for some reason you feel like sanding the edges off a surplus of pizazz in your life you can sit through the entire keynote speech delivered by Vice President of Worldwide Product Marketing Phil Schiller in glorious HD here.